WEBVTT

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So I think from a financial institution
perspective on Frank,

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we got another

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loan, right?

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We did the loan on the next property.

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He also used the additional equity and got

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a home equity line for some of what was
left over,

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and has probably been the biggest singer of

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our praises that we could ever ask for
ever,

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and he would have done none of those things

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without the program.

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He would have just stayed with what he was
doing.

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And I think the unlocking of that lock-in
effect

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is really relevant in that specific
instance.

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Like you said, this isn't a
one-size-fits-all approach

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for every single borrower,

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but for those that would otherwise not do
anything,

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we've generated significant value for the
institution,

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for the member, and really brand
recognition now

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through this as well, which I think is
really unique.

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And it's been a fun story to tell

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in a lot of different trade publications.